The Customer-Centric Blueprint
| Author | : | |
| Rating | : | 4.17 (748 Votes) |
| Asin | : | 0620558342 |
| Format Type | : | paperback |
| Number of Pages | : | 310 Pages |
| Publish Date | : | 2014-06-28 |
| Language | : | English |
DESCRIPTION:
"Just crammed with the most useful stuff" according to Aki Kalliatakis. I won this book as a prize at a conference, but loved it so much I got another five to give away to other people. Doug Leather's strength lies in his obvious practical experience and vast academic reading. But my original copy is peppered with notes on just. "An ispirational book" according to Elizabeth. The Customer Centric Blueprint emphasizes some key elements and mainly the REAP model (Retention, Efficiency, Acquisition and Penetration). It reminds us of the need to place our customers at the heart of everything you do: in fact 86% of them would pay mor. "A clear road map for building customer centric organisation" according to Manoj. Customer centricity has been an important way of competitive differentiation in fast evolving business environment. However the road to being a customer centric organization is quite bumpy and needs top driven change management. This change will be manifest
In this tide of change and upheaval, customers are stepping into their power and making demands the likes of which have never been seen before. Book Description: Our world is undergoing rapid transformation. About the Author: Doug Leather, CEO of REAP Consulting (Pty) Ltd, is a Wharton Business School Alumnus who has a diverse and varied background, including engineering and commercial. It will support you to strategize, plan and operationalise the future in order to create, deliver and capture value, whilst delivering sustainable, sup