Revolutionary Retailing: The Complete "Wise Guys" Guide to Small Business Management and Marketing
| Author | : | |
| Rating | : | 4.93 (618 Votes) |
| Asin | : | 1418416576 |
| Format Type | : | paperback |
| Number of Pages | : | 132 Pages |
| Publish Date | : | 2017-01-31 |
| Language | : | English |
DESCRIPTION:
degree in Management Science. . Bob's learning came fromcombining his Mensa aptitude with his fighting spiritemulating the attitude of the colonial soldier to outwit the biggest andtoughest of competitors with his own small chain of stores. Bob is a former instructor ofSmall Business Management at Xavier Universitywhere he received his masters degree in marketing.However Bob's real wisdom did not come from Xavier or the business school at Case Western Rese
The stories however, are MY EXPERIENCES asthey happened in the world of retail.. I did very little research towrite this book. I repeat this book isNOT just for retail storeowners. I have been hiredto help a large variety of entrepreneurs, including owners of professionalpractices, to better market and manage their businesses. I just wasn't thinking! How much will my experiences saveor earn for you? If after reading this book and USING just two or more of thehundreds of ideas you can honestly say that you did not find AT LEAST $1,000.00in value you can return the book for a $50 check made out to YOUR favoritenon-profit charity. I worked from age 7 unti
"Fewer Headaches and Faster Profits!" according to L. Covert. I just finished this book in preparation of starting up a new retail store. I thoroughly enjoyed the book and would highly recommend it to anyone starting up a new business or wanting to take their existing business to a new level.I personally value the wisdom of experience (and Bob has plenty of that) and if. "Bob Kramer or Bill Clinton?" according to A Customer. That's right! Think about it! Bob Kramer. Bill Clinton. Spelled differently, but there is a direction correlation between the hard constant sounds in their first and last names. Both are inspirational leaders. Both have an uncanny ability to get the job done. Both are success stories. In the same way Bill Cli. "Practical and entertaining" according to Robert G. Kramer. As the owner of a swimming pool dealership I found the book to be extremely helpful. Advertising is terribly expensive, and I have had good luck following the author's advice on building sales using low cost promotions and no cost public relations.The anecdotal nature of the book sharing real life stories fro
degree in Management Science. . About the Author Since 1987 Bob has shared hislearning experiences as a small business owner to dentists, doctors,chiropractors, hardware store owners, swimming pool dealers, car dealers, andaccountants from Canadato the Costa Del California. Bob is a former instructor ofSmall Business Management at Xavier Universitywhere he received his masters degree in marketing.However Bob's real wisdom did not come from Xavier or the business school at Case Western Reserve Universitywhere he received a B.S. Bob's learning came fromcombining his Mensa aptitude with his fighting spiritemulating the attitude of the colonial soldier to outwit the biggest andtoughest of competitors with his own small chain of stores