Proposing Value: Master the Compelling Sales Proposal
| Author | : | |
| Rating | : | 4.19 (603 Votes) |
| Asin | : | B01DLHWT0W |
| Format Type | : | |
| Number of Pages | : | 372 Pages |
| Publish Date | : | 2017-09-03 |
| Language | : | English |
DESCRIPTION:
Your proposal is one of the most powerful ways you can differentiate you and your company from the competition.It facilitates one of the critical conversations in the Value Lifecycle of the ongoing business relationship. In many cases, they are virtually bullet-proof from competitor attacks. Nobody is going to take that account away from them!. In short, your proposal has the potential to make you and your company look very different — in a good way. Companies that are world-class at executing the Value Lifecycle model have much less account churn, enjoy higher conversion rates when selling to new customers, benefit from higher success rates at cross-selling and upselling, have higher margins on the deals they close, and retain customers longer. In this book you will learn to build trust and credibility through your proposal, making it easy for the customers to choose you and your company.The Value Lifecycle is a unique framework that looks at how a customer views an ongoing business relationship
"Incredibly Valuable Information!" according to LHarrison. This book is brilliantly written by an obviously superb salesman that knows how to read his customer and deliver the proposal that they want, not the cookie cutter kind of drivel that every other company spews. His Value Lifecycle model is the only way to present the customer with the deal that they not only require, but also want, out of said proposal. I have. intelligent, and most importantly In an attempt to put it briefly, “Proposing Value” is a professional, straightforward, and well-written book that is packed full of unique, intelligent, and most importantly, practical concepts aimed at helping business owners from standing out from the competition and increasing conversion rates.For me personally, author Steve Thompson’s &ld. "Value Filled" according to Tessa M.. I enjoyed the perspective of this book the Value Lifecycle and how it affects business relationships. A truly worthwhile discussion that has taught me so much about how the best companies execute and create new customers. I would characterize it as a must have for small and medium business owners or executives who want to improve their efficiency. It was writt