Product Creation: The Heart Of The Enterprise From Engineering To Ecommerce
| Author | : | |
| Rating | : | 4.92 (504 Votes) |
| Asin | : | 1416576398 |
| Format Type | : | paperback |
| Number of Pages | : | 288 Pages |
| Publish Date | : | 2015-01-19 |
| Language | : | English |
DESCRIPTION:
Going beyond the traditional focus on design and production exclusively, product development expert Philip H. Now more than ever, a company's success -- indeed its survival -- depends on a firmwide effort to create the best products and bring them to market quicker than competitors. For the first time, Francis presents a holistic view of product creation--not just the core elements of engineering and industrial design, but also design's interface with manufacturing, the customer's voice and quality commitments, and the essential functions of technology management and leadership. From his unique vantage point as a former professor and researcher as well as a chief technology officer and director of advanced manufacturing technology, Francis presents the nine key business functions of new product development (NPD): manufacturing strategy, IT systems, issues of leadership and culture, customer satisfaction, quality, operations and measurement, intellectual property, the management of research and development, and technology. Special sections of the book elaborate on the steps to take during key NPD processes. Written for
. Francis is currently a Managing Partner for Management Consulting at Mascon Information Technologies. He also served as a Professor and Chair at Illinois Institute of Technology. Philip H. Prior to that, he was Director of Advanced Manufacturing Technology at Motorola and Chief Technology Officer at Schneider Electric (Square D) and an executive officer at AT&T. While working at the Southwest Research Institute in engineering research, he
Covering All the Bases Gerald M. Hoffman Francis' book should be read - and heeded - by anyone interested in creating successful new products. It is particularly valuable because it provides a comprehensive view of the processes and problems of creating new products. He not only describes the core process from idea generation through product launch, but he also includes the often negl. Product Creation is the heart of the enterprise from engineering to e-commerce Amazon Customer In order for any organization to fuel its growth, it must excel at product development. How to do this? An organization must first approach development with new proposals from every corner of the organization. Evaluate these ideas rationally and systematically and then select the best ideas. The organization's goal is to create a portfolio of t
These functions include not only product development but also manufacturing, information technology systems, leadership, customer service and customer relations, quality control, operations, legal oversight, and research. Francis now emphasizes that responsibility for bringing new products to market belongs to every business function within an enterprise. R&D is the function that applies scientific and technological innovations to creating new products. David RouseCopyright © American Library Association. From Booklist Francis is the author of Principles of R&D Management (1977), a standard in the field of corporate and industrial research and development. Hence his advice is filled with practical insight, and he offers specific, concrete "ideas for action" as he considers the roles of each of the aforementioned functions. His goal is to bridge the gap between managers and engineers so that the entire organization wor